Digital Marketing Manager

Job Description

Plan, develop and implement our SEO Strategy

Work towards Organic Search Optimization, Conversion Optimization and ROI Maximization

Regularly perform through key word research

Identify key SEO KPI’s

Monitor redirects, click rate, bounce rate, and other KPI’s

Prepare and present reports regularly

Identify our buyer persona to better target identified audiences

Identify problem and deficiency and implement solutions in a timely manner

Suggest improvements for process and productivity optimization

Work with web developers and marketing teams to properly implement SEO best practices

Stay up to date with the latest SEO and digital marketing latest trends and best practices

Skill Set

3 Years of experience as Search Engine Marketing Specialist or similar role

Social Media Marketing and Engagement (B2B)

1.5 yrs of experience with planning and implementing a successful SEO Strategy

Proven success SEO

Experience web analytics, marketing, and business development

Knowledge of HTML, CSS, JavaScript

Ability to analyze data and provide evidence-based recommendations

Facebook Marketing

PPC/SEM

Business Development

Online Brand Building

Marketing Demand Generation

Marketing Campaign Management

Lead Generation (B2B + B2C)

Lead Funnel Tracking and Reporting

Budget Management

Leadership Skills