Assistant Brand Manager

Joyland is an amusement park located adjacent to Ayub Park Rawalpindi.

We need potential candidates having the following profile to join our Team.

 Assistant Brand Manager

• The ideal candidate should have Master’s Degree in Marketing Management, Business Administration or marketing-related field. 
•  Applicants should be creative and develop business-building ideas.
•  Manage customers, trade promotional activities and marketing events.
•  Analyze competitor performance, monitor market trends and oversee advertising and marketing activities to ensure the right message is delivered. 
•  Develop promotional strategies for brand awareness and profitability.

Responsibilities:

•  Develop, Implement and execute strategies to get the word out about the company and derive quality traffic to our front door
•  Responsible for identifying  new business opportunities 
•  Overseeing the  marketing budget of the company  and investing it wisely
•  Execute  marketing campaigns using a variety of organic and paid acquisition channels – content creation, event management, on the ground, out of home marketing, social media 
•  Build strategic relationships and  partners with key industry players, agencies and vendors
•  Organize Events e.g. Celebrity Meet up, PR Activities, Bloggers Meet & Greet, Circus, Comedy Night, etc. to generate heavy traffic
•  Lead team and manage all digital marketing affairs for all brands
•  Measure and report performance of marketing campaigns, gain sights and assess against goals