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Senior Manager , Business Development
- Plan, strategize and execute marketing designs, campaign and activities to ensure strong brand presence in the market
- Strategic guideline to sales team for achieving Volume, GP, market share & profitability of the specific Tyre segment in line with Annual Business Plan.
- Helping the category head in preparing ABP, and all stages from import planning to product delivery.
- Analyzing consumer trends and market gap to identify future sources of growth of the brand.
- Keeping liaison with partners for ensuring right product planning/projection at a competitive price and in right time.
- Maintain optimum inventory level of all the SKUs of the brand.
- Reviews brand, channel & SKU wise sales to enhance the brand's equity in the marketplace and presenting reports to the management time to time.
- Effective plan & implementation of 7Ps of marketing.
- Regular market visits to capture competition information to plan ahead of the competitions
- Generate monthly report capturing competition sales & activities and prepare counter strategy
- Coordinate with outside agencies for design & development of marketing issues and digital promotional campaigns related to the business.
- Manage business development related project/activity on daily basis with B2B stakeholders.
- Analyze the impact of all sorts of marketing/digital marketing/activities and assess the impact to take future measures.
Full-time
Educational Requirements-
Master of Business Administration (MBA) in Marketing
- 7 to 10 year(s)
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