Brand Manager

Job Responsibilities

Brand strategy, including the setting of style guides, brand guidelines,

Brand vision and value proposition for short as well as long term.

Planning and execution of all communications and media actions on all channels, including online and social media.

Lead creative development to motivate the target audience to "take action" and maintain product branding.

Managing the budget for advertising and promotional campaigns.

Measure and report performance of all marketing campaigns, and assess ROI and KPIs.

Monitor market trends, research consumer markets and competitors' activities

Devise innovative growth strategies.

Manage a team of marketing people working on brand initiatives.

Employment Status

Full-time

Educational Requirements

Master of Business Administration (MBA) in Marketing

University of Dhaka,IBA, Dhaka University,Jahangirnagar University,North South University,East West University students will get preference

Skills Required: Brand Communication

Experience Requirements

3 to 5 year(s)

The applicants should have experience in the following area(s):

Media Planning/ Media Buying, Event/ Campaign Co-ordinator, Brand Communication

The applicants should have experience in the following business area(s):

Advertising Ageny, Event Management, Public Relation Companies

Additional Requirements

Age 30 to 45 years

Both males and females are allowed to apply

Strong communication skills and need to maintain good relationships with colleagues and external contacts. Has hands on attitude, and is analytical and ambitious.

Possesses Brand awareness - a clear understanding of brands and the marketing mix, determination and perseverance

Has an instinctive feeling about future product concepts

A good listener, able to respond to results and consumer research

Job Location

Dhaka (Gulshan)

Salary

Negotiable

Compensation & Other Benefits

T/A, Mobile bill, Tour allowance, Performance bonus

Salary Review: Half Yearly

Festival Bonus: 2