Job positing is an art itself. A professionally executed job post can generate better results while at the same time if the job post is not crafted effectively, there are more and more chances for losing the skilled candidates. Let’s have a review on what things to keep in mind while making a job post. These points will help you never miss any important point that is necessary to do your job post effectively and help you make a better return of your invested time and money (if you are not making a free job post online).
The Job Title:
Always use a killer job title. With the advancement is technology and the way of executing daily life things. The job hunting and hiring has also adopted some major changes and use of key word is one of the most essential and helpful change. Using a job related keyword not only helps you to deliver your message effectively but will also help the candidates to reach you job post. For instance, if a person is looking for “Content Writing Jobs in Pakistan” they will surely look for jobs, mentioning such keywords. For the said reason if you are making the job title appealing and attractive while using the key in it, there are more chances for the right candidate to land on your job post.
An Emotive Introduction:
It includes the introduction of both you and your company. It can be done with a simple and concise paragraph speaking about your company and the job description you have open for hiring. These details must be written in a way that appeal the applicants to apply in your company. This section can be considered as a hook for your job post. The introduction of your company is a must as it will help the candidates to know what your company is. It may include details related to years of working of the company, the clients and projects, the employees, awards, work culture and other interesting facts about the company environment and achievements.
Selling the Position:
The factor of marketing is of great importance while you are looking to post an open vacancy at your setup. Include the essential requirements for the position and what are the offerings in return. Provide information about the work hours and other benefits and perks an employee will get. All these points will amuse the client and will encourage them to apply at your given position.
Even for a free job posting if you are dealing with these things in the right way, there are more chances to grab experienced talent from the unexpected places. Typos and grammatical errors are a must to be checked and eliminated with no punctuation mistakes. Any such mistake will surely make the job post a puzzle for the first time reader. For this reason, you need to have proofread the points before publishing them on an online job portal for paid or free job posting. This is also important for publishing an ad in the print medium.
Once you are done with all such details, you must keep in consideration to repeat the most important details or perks to attract the attention of the customer. While using an online job portal like careerz360, you may have the chances to repeat the important details before the applicant clicks the apply button.
