Assistant Manager Product (Category Lead)

Manage complete product lifecycle from initiation till maturity/decline.

Analyze of each SKU at the given prices to identify whether to continue or discontinue a product.

Obtain Sales feedback for each category and each SKU.

Analyze previous sales trends to forecast targets for the assigned category.

Conduct gap analysis to identify potential areas of improvement and addition of products by either sourcing/procurement or in-house development recommendations.

Conduct market research to identify new trends with R&D dept.

Update product master database and product specification sheets for every product.

Recommend pricing, profit margin and discounts of products based on market position of the company.

Responsible for carrying out demand forecasts.

Ensure product knowledge is provided to sales personnel on regular basis.

Ensure products are displayed within the stipulated timelines after the arrival.

Ensure the distribution strategy of the new / existing products all across the country.

Any other tasks assigned by the line manager.