Digital Marketing Executive

Job Description

MicroAgility Services is seeking result-oriented candidates, who can work under pressure independently and within team to exceed the goals and objectives of the company. Only shortlisted candidates will be contacted.

Responsibilities:

· Promoting business through all available sources including emails and social media

· Keep pace with the industry, search engine, internet marketing industry trends, developments and report changes as needed.

· Maintain and develop the site structure to ensure quality, content, and readability by search engines

· Create detailed product requirements documents, work with design and development teams to execute flawlessly

· Proactively communicate with platform users to adjust needs & requirements

· Help define and execute online strategy for the product.

· Own KPIs associated with the digital channels·

· Create and monitor dashboards that track performance and achievement of business objectives·

· Create competitive differentiation by delivering a best in class online experience that increases web usage while also decreasing operational costs

Skills Required:

· Develop strategies and tactics to drive increases in overall traffic, web registrations and web claims

· Info graphic skills

· Video editing skills

· Identify new opportunities and functionality within the product

· Help manage the development road map with development team, and communicate project updates ·

· Actively keep abreast of online, technology, customer trends in order to develop digital and mobile innovations ·

· Develop, implement tools, models to assess market opportunity, incremental revenue upside and customer experience impact