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PPC/SEO Specialist
Job Description
We are looking for experienced Paid (PPC) Campaign Specialist with a strong grip on Ad Campaigns, Bidding and Budgeting; and has previously worked in international market. Relevant certification is a plus point.
Responsibilities:
Run cross-platform campaign(s) on Google, Bing, LinkedIn, Facebook and product relevant mediums.
Research and create strategy for Display, Native and Search Ads
Analyze/track performance from Console, Tag Manager, Ad Center and other tools for goal acquisition
Optimise running campaigns based on newly gathered data
Monitor budget spent and bids for traffic quality and conversions
Proactively work for maximum ad visibility and target marketing
Build deliverables based strategy with strong focus on data driven KPIs
Communicate and educate relevant stakeholders to align paid strategy across departments
Proactively research on target markets and audience with focus on brand awareness and categorisation
Manage accountability and performance reports
Effective coordination with editorial and SEO team for SMM and Keyword Optimisation
Effective coordination with Design team for optimal paid landing pages
Requirements:
Working experience of AHREFs, MOZ, SEMRUSH and SEO dashboards.
Working experience of Google Tag Manager
Minimum Bachelor’s Degree
2-3 Years of experience in the field
Proven experience of working in International Market and SaaS or IT field
Exposure to working of JS, CSS, and HTML for SEM
Ability to work independently, and meet deadlines
For Contact:
rabbia.shehzad@protegeglobal.com
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