Digital Marketing Executive

Job Context

The Your Travel Ltd.(YTL) Digital Marketing Content Developer will assist in the successful delivery of all marketing and communications activities.

SELECTION CRITERIA

The successful applicant will demonstrate the following: 1. Demonstrated experience in design & digital marketing including knowledge in the following; a. Adobe Suite b. Development and implementation of social media strategy c. Experience with EDM and SEO d. Web design knowledge including HTML, CSS and JavaScript e. CMS management experience 2. Highly developed oral and written communication skills with the ability to work collaboratively. 3. Demonstrated time management and organizational skills with the ability to priorities tasks to meet competing deadlines. 4. Ability to work independently and to demonstrate a high degree of personal initiative.

Job Responsibilities

To perform the job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities are able to perform the essential functions. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

Digital-first design experience with knowledge of social media and e-commerce best practice guidelines to ensure we are implementing design that engages and drives conversion

Design of key-art concepts to drive the sell-in and sell-through process, evolving them in complexity as they grow from initial story concept to full go-to-market style guide and omni-channel asset package

Design high-level global brand storytelling asset packages that transcends region and channel as well as regional projects that may require bespoke design execution

Collaborate with the Creative, Product and Marketing leaders on seasonal releases calendar

Support an overarching visual language to harmonize product categories and delivers a consistent brand experience to our consumers

Partner with our Photography Producer to ensure needs are met with photoshoots

Edit and retouch photo assets when needed

Develop logos, typography, and other identity assets that support new products, technologies, programs, and events

KEY RESPONSIBILITIES

Support the implementation of multi-channelled marketing campaigns across various campaign

Design and coordinate print and online advertising to meet media schedule deadlines Your Travel Ltd (YTL)

Attendance of after-hours events from time to time

Other duties as required. Need to maintain & Promo all Social Media .

The Digital Designer lead and produces the design function for the e-commerce team .The position is responsible for delivering effective, aesthetic, on-brand, and on-strategy creative for websites, web pages, product graphics (including art direction of photography), email promotional creative, email templates, social media graphics, and banner ads. The Digital Designer reports to the VP E-Commerce, and works closely with the concern of Digital Marketing & E-Commerce and Web Operations, and Project in charge .

Employment Status

Full-time

Educational Requirements

Appropriate tertiary qualification and experience in design, web development and marketing communications is required.

Arts marketing experience is desirable

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Experience Requirements

At least 2 year(s)

Freshers are also encouraged to apply.

Job Location

Dhaka

Salary

Negotiable

Compensation & Other Benefits

As Per Company Policy .