SEO Expert

We are looking for an SEO / SEM Expert to manage all search engine optimization and marketing activities.

The candidate will be responsible for

Responsibilities:

• Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialize and use for social media purposes (e.g.  videos briefs, case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with SEO goals
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
• Research and administer social media tools in support of social media strategy
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results

Professional Competencies:

• Passion for SEO.
• Outstanding ability to think creatively, and identify and resolve problems
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
• Ability to clearly and effectively articulate thoughts and points
• High levels of integrity, autonomy, and self-motivation
• Excellent analytical, organizational, project management and time management skills

Skills & Qualification:

• Previous experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO) and E commerce experience.
• Proficiency in MS Excel, PowerPoint, and MS Word
• Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
• Experience working with popular keyword tools 
• Experience working with e-commerce sites / Shopfiy
• Desired: Knowledge of HTML/CSS and website administrations