Marketing Executive

Job Description

Rolustech is looking for a Marketing Executive to join their Marketing Team. The incumbent will handle On-Page/Off-Page SEO Tasks, Email Marketing, Social Media Engagement, and Lead Generation through social channels i.e. LinkedIn/Twitter You will be responsible for conducting SEO activities such as link building and keyword strategy to increase rankings on all major search networks. You will also manage all social media channels and post on them regularly. Experience in Email Marketing & LinkedIn Lead Generation will be preferred.

Responsibilities

Conducting on-site and off-site analysis of web SEO competition.

Using Google Analytics to conduct performance reports regularly.

Creating high-quality SEO content

Generate Backlinks through link building strategies

Assisting with blog content.

Leading keyword research and optimization of content.

Keeping up-to-date with developments in SEM.

Conduct Email Marketing Campaigns

Generate Leads through LinkedIn

Managing all Social Channels

Requirements

Marketing degree or related.

Experience in SEO.

Working knowledge of Google Analytics.

Thorough understanding of web design and site structures.

Good knowledge of backlinks analysis/generation/qualification

Excellent writing and editing skills in English

Familiarity with keyword placement, density, relevance and SEO best practices

Ability to meet deadlines

Preferably a BSc in Marketing, English, Journalism or related field